BBC apologises after Holly Willoughby's sexy dress on The Voice gets 139 complaints
Holly Willoughby flashes some flesh
Holly Willoughby wows in a floor-length number
Andrea Begley won The Voice on Saturday Night
Holly Willoughby tells Andrea Begley she's the winner of The Voice
Holly Willoughby's low-cut dress caused controversy on Dancing On Ice in 2008
Holly, 32, stunned in a black lace number which revealed more than a hint of cleavage on Saturday night - but a few people weren't happy that her flesh was on show before the 9pm watershed.
'We're sorry if some viewers found Holly's dress to be unsuitable. Holly enjoys fashion and we felt the dress was glamorous and wholly appropriate for the occasion,' says a BBC spokeswoman.
'We don't believe it would have gone against audience expectations for a TV spectacle such as this.'
Holly had gone all-out to announce Andrea Begley as the winner of the talent show and paired her statement frock with bright red lips and a curly 'do.
But this isn't the first time one of her glam outfits has got her attention.
In 2008, the mum-of-two was criticised for her plunging cream dress during the Dancing On Ice final.
And Holly had an unfortunate wardrobe malfunction when her boob popped out of her top on children's show Holly & Stephen's Saturday Showdown in 2006.
SEE PICTURES Holly Willoughby at the Pride Of Britain Awards