Tess Daly has been unveiled as the new face of La Senza.
The Strictly Come Dancing host will front the firm's festive Steal The Show collection.
'As a mum-of-two, I was flattered to be asked to model for La Senza's Christmas lingerie campaign,' says Tess.
'It was great fun becoming a showgirl for the day, complete with top hat and cane.'
Images of Tess, 38, posing in stockings and her undies will appear on billboards and across all of La Senza's 180 stores.
‘Tess epitomises everything the La Senza women wants to be,' adds marketing director Lisa Bond.
‘She's gorgeous with a great sense of humour and a fabulous sense of fashion.
'She is also a working mother and we feel our customers will really aspire to the fact that she always looks amazing whilst juggling her family and career.'
PICTURED: Camille silk set in mink and black - bra, £30, and shorts, £16.
Perfect Pleats set - bra, £28, and shorts, £14.
Buy the Steal The Show range, as modelled by Tess Daly>>

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