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Thursday, 18 September 2008

Hollyoaks launches perfume range

Channel 4 soap works with cast to create new scents

Hollyoaks jennifer metcalfe, leah hackett and Gemma Merna

Hollyoaks stars Leah Hackett, Jennifer Metcalfe and Gemma Merna were involved in creating the new perfume

Hollyoaks is the first TV programme to have its own fragrance.

The Channel 4 show has announced plans to release a line of perfumes inspired by the soap and its characters.

‘Hollyoaks epitomises the aspirations and lifestyles of today's young people,’ says managing director Sean Marley.

‘The fragrances will be an exciting and accessible extension of what is already one of the UK's most successful youth brands.’

He revealed that the female scent is a 'blend of sugared apple, white chocolate and sweet musk' while the male fragrance provides 'clean and spicy accords'.

The range goes on sale on 30 September at The Perfume Shop.

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