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Lily Cole has been signed up as the new face of Marks & Spencer.
The supermodel, 19, will promote the firm's Limited Collection spring-summer 2008 range.
Yesterday the red-haired teenager posed for the cameras to celebrate the announcement in a cute pink frock.
'We are thrilled Lily has joined us,' says M&S marketing director Steve Sharp. 'Her striking beauty and commitment to environmental issues makes for a great partnership.'
Last week, Hollywood hunk Antonio Banderas was unveiled as the face of the High Street store's Christmas campaign.
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