Kim Kardashian is rumoured to be dating Kanye West

Oh, Kim Kardashian, give me strength!

OK, so I have to admire the fact that she's made millions of pounds without a shred of talent whatsoever but, come on, there's playing the publicity game and then there's Kim Kardashian.

Today I saw pictures of the attention-seeking reality star out and about in New York's trendy SoHo with Kanye West, 34.

In another set she's wearing earrings with the initials 'KW' on them.

So the 31-year-old actually wants us to believe that she's now dating Kanye West, one of the most famous rappers in the world?

We're not that gullible, luv!

And before you say it, I'm not some bitter and twisted old hag who's totes jel of Kim Kardashian.

I'd actually be happy for her...if I didn't think she was simply using this situation for her own gain, as per usual.

Well, it wouldn't be the first time.

First she milked the media circus when a sex tape of her with ex boyfriend Ray J was leaked online in 2007.

Her own reality TV series Keeping Up With The Kardashians quickly followed.

Then in 2010 she married Kris Humphries, sold the pictures, allowed the cameras to film every aspect of their big day and...filed for divorce 72 days later.

Just when things started to go quiet on the Kardashian front, she's now 'hooked up' with Kanye West.

Oh, come on Kim, really?

What's the bet she's already dreaming about the potential TV show - How I Found Love With Kanye West has a nice ring to it, eh?

And when, as will inevitably happen, they part ways, I already know who'll be her next target. Someone (anyone?) who's rich and newsworthy is a safe bet.

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