Cheryl Cole's become the first British face of L'Oréal since Kate Moss in 1998.
So how does she keep her skin looking flawless?
'One of my key things is that I have to get my make-up off,' Cheryl tells Now. 'Even if I've been on a shoot all day and I'm lying in bed, I have to take it off because I feel filthy if I leave it on.
'I use a wipe first, then cleanser - I've been using the L'Oréal Pure Zone one for years and it's the only thing I've found that works.
'In the evening I use E45 Cream.'
Charmian Harris
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